Category Archives: Fun Facts

The average life of promotional products

The average promotional product is kept for around 6 months, with many being kept even longer.  The advantage here over other forms of advertising is that just one promotional product delivers your message for a far longer period of time.

The #1 reason people will keep a promotional product is because they can use it to perform...

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Why use promotional products?

A business marketing research study conducted by the Advertising Specialties Institute measured the impact of advertising specialty products. Promotional statistics indicate that their use is an overwhelming success.

Instant recall: More than 8 out of 10 (84%) respondents remembered the advertisers of the promotional products they've received.

Very impressionable: Promotional statistics indicate 42% of respondents had a MORE...

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Most impressive promotional statistics

The average CPI of an advertising specialty item is $0.004; as a result, marketers get a more favorable return on investment from advertising specialties than nearly any other popular advertising media.

  1. Giving employees promotional products, such as t-shirts, caps etc. with your company logo imprinted on them, can be a great way to increase brand awareness and build company...
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